Project Overview

 

Action Network: FAFSA (Free Application for Federal Student Aid) Action Network

Reach: More than 10,000 high school seniors in Central Alabama

Goal: 70% of high school seniors in the Bold Goals region will complete the FAFSA by 2020 (currently 48%).

Primary Metric: Percentage of FAFSA completions among high school seniors

Partner: Alabama Possible

Proven Success:

• Expanded reach/awareness of the Cash for College campaign from 1,400 to 9,064 high school seniors
• Of those who were reached, 5,970 completed the FAFSA (increase of 642 students)
• Unlocked $48.1 million in federal and state aid for college (increase of more than $8 million)

Estimated Cost Per Student: $350